We’d like to take the chance to send out a reminder to all members to please promptly return their list of registered sires that has been sent out, in order to test DNA tissue that we already have for profiling. We would appreciate if all members could ensure they have done so no later than this Sunday 29th July.
We are all very aware that the retail environment is a very challenging one and we as Aberdeen-Angus breeders need to protect our brand which in turn will protect the premium that we enjoy over regular British beef.
To do this, we need your help to ensure that the traceability is there for all to see and is a further step forward in ensuring that the brand is not misused and can be policed against food fraud even more effectively than our current system.
Thank you all in advance for your help, and a big thank you to those who have already took the required action! Any problems with the lists, please contact the office on 01738 622477 for further assistance or send an email to dnarequest@aberdeen-angus.co.uk.